Who is GREEN SIMPLICITY
Green Simplicity is an innovation-driven company that is constantly innovating in the field of plant-oriented research as well as on a production scale, within horticulture and beyond. Green Simplicity’s multi-layer, daylight-free cultivationsystem is the system, in which several technical components are flawlessly integrated into one working whole. Each entity has a goal to further develop the sector, namely;
Green Simplicity Research
Green Simplicity Research develops and installs betaalbare affordable LED research systems for horticulture, in the form of research cells, containers, trolleys and lighting kits. These instruments allow the grower to experiment in a (fully) controlled environment, with various variables such as LED; lighting, humidity, irrigation, CO2 and temperature.
Together with the customer, an enormous amount of knowledge is collected and stored about the cultivation of various crops and applications without daylight. This provides new input for innovations and cultivation methods.
Green Simplicity Concepts
If the grower has drawn his own conclusions in the research system and is ready for upscaling, Green Simplicity Concepts offers a suitable solution. Whether it concerns scaling up one variable, such as dehumidification or lighting or full control in an automated multi-layer cultivation system without daylight.
Green Simplicity Concepts helps the grower with the development and construction of an optimal cultivation system, tailored to the needs of the crop.
How it started
From the successfully completed studies “Specialist Cultivation and Entrepreneurship” at Wellant College Aalsmeer to the HBO study “Horticulture & Arable Farming” at HAS, forms the foundation for today’s Green Simplicity. The basis of a strong mix between practical experience and theory ensures that Green Simplicity thinks from the plant and combines that point of view with technology.
During the plant physiology course, Wessel researched LED lighting in (glass) horticulture. During the research, it immediately became clear what influence LED lighting has on plants, and he became curious about the various possibilities. The right light recipe for the right plant means enormous potential for the grower.
Green Simplicity ‘Research’ believes that plant-oriented research should be accessible to every grower. After all, gardeners know their crop like no other and are only convinced when they see something with their own eyes. LED lighting can mean a lot for horticulture, but the horticulturist does not simply believe that. Fair. That is why he developed LED solutions with Green Simplicity that growers and breeders can use themselves. Wessel has devised cultivation systems that are easy to use for precise experiments with LED lighting.